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About Us

What we Do

Our Data Experience Platform enables some of the world’s largest organisations to deliver an exceptional data experience for their teams and customers by humanising complex data relationships into personalised usable data. This results in improved KPI’s.

Our Story

Our data is powered by artificial intelligence. But our people are 100% real and at the heart of our business. Our strength as a team comes from our differences as individuals and our ability to work together to achieve our goals, with a little bit of fun thrown in along the way!

We are passionate about tech and proud of it. We’re excited to see where the world of technology will take us.

Our Values


Only data-based decisions.


The courage to shape a better future.


Committed in heart and mind.

High Quality:

What we do, we do well.


If it is to be, it’s up to me.

The Journey so Far

  • Market Research
  • Business Plan
  • was officially incorporated
  • Launched our first commercial product
  • Built out Data Science and Developer teams
  • The initial Insights Engine and DXP were launched!
  • Added new Partner Interrogations
  • Funding from Private Investors
  • Team Doubles in Size
  • Partnered with Strategic Partners

Our Locations


Canterbury Innovation Centre
University Rd


Abu Dhabi


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