Create a personalized experience for your financial trading readers

Looking to grow Ad revenues and build your active user base? Our Financial Experience Cloud can help you better engage you users and provide a richer experience on your platforms. 

Personalize Your Content

Financial content houses like play a crucial role in providing up-to-date and relevant financial news to their users. With the integration of our personalized Content API, Content Houses would benefit in multiple ways. Firstly, the API would enable them to tailor its content to the individual interests and behaviors of its users, leading to a more personalized and engaging experience for them. The ability to deliver personalized financial news would not only improve user satisfaction but also increase user engagement and retention. 

Additionally, the API would allow Content Houses to expand their reach and attract new users by offering unique, relevant and timely financial news. By offering a personalized news experience, they can differentiate themselves from its competitors and become a go-to source for financial market news. With increased user engagement and a loyal following, Content Houses would be well positioned to monetize its services and grow its business. In short, the integration of our Content API would provide them with the tools to deliver a better user experience and grow their business. 


Discover our Personalized News Feed Use Case

Personalized Emails

Financial content houses can greatly benefit from utilizing our Content and Behavior APIs to send personalized emails to their users. By integrating these APIs, you can gain insights into the specific interests and behaviors of your users, allowing for the creation of highly targeted and relevant email content. This leads to a more engaging experience for your users, who are more likely to open, read, and act on the personalized emails they receive. 

In addition to improving user engagement, personalized email content also leads to increased user retention and loyalty. By offering valuable and relevant content in their inboxes, users are more likely to continue using these financial news services and recommend it to others. This, in turn, can drive increased traffic and therefore increased Ad revenue. The use of our Content and Behavior APIs allows you to effectively communicate with your user base, strengthening your relationship with them and positioning yourself as a leading provider of financial news and information. 

Review our Personalized Email Use Case

Understand your editorial ROI

Financial content houses can benefit greatly from using our Content API to understand the performance of their content. By using our platform, you can gain real-time insights into what content is resonating with your audience, what topics are generating the most engagement, and which authors are producing the most impactful content. With this information, you can make informed decisions about the type of content you should be producing, which authors you should be promoting, and how you should be marketing their content to maximize its reach and impact. 

Moreover, our Content API can help financial content houses optimize your content strategy and improve your overall content performance. You can use our analytics to identify areas for improvement, test new content formats, and make data-driven decisions about your content strategy. With our platform, financial content houses can stay ahead of the competition, attract more readers, and ultimately grow your audience and Ad revenues. By leveraging our content and API, financial content houses can become more efficient, effective, and successful in their content marketing efforts. 

How Personalization Benefits Financial Content Houses

Financial platforms in North America and EMEA have reported a boost in Ad revenue by as much as 13% after integrating personalization into their services. 

Additionally, a significant majority of financial market content readers, 74%, have indicated that a personalized experience makes them more likely to stick with their preferred platforms. 

Ready to learn more about how AlphaStream can increase your Ad revenues?

There’s a reason we won Benzinga’s Fintech ‘Best Product of The Year 2022’ Award. Discover how AlphaStream can assist you in realizing your business goals as well. Contact us to leave your information and a customer advisor will connect with you to assess your needs and arrange a convenient time for a call. 

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